Rolling with Dice

DICE is the brand new app-based service shaking up the system by offering music fans face-value tickets to the best shows, with No Booking Fees. Founded by Phil Hutcheon (Deadly Management/Modular Records/Universal) and digital product studio UsTwo, the app has launched initially in London with the likes of Jack White, Little Dragon, alt-j, Basement Jaxx, Bugged Out, Ministry of Sound and Shabazz Palaces on board already, and is fully curated by an editorial team led by artist manager Russ Tannen and former Radio 1 DJ Jen Long.

DICE is 100% mobile; simplifying the ticketing process to just a few taps of a smartphone so
fans are able to discover when their favourite artists are playing and buy their tickets in less than
a minute, with new gigs and club nights are added daily. On top of this, the app learns from fans’ choices. So the more you use the app, the more personal your experience, and because the experienced music team select all the shows featured, DICE can be trusted for credible recommendation and discovery.

The final cherry on the (D)icing is the ‘Waiting List’ function – where if a show has sold out, you can add yourself to the Waiting List, for first-come first-served access to returns or additional tickets.

We’ll leave things with the words of Hutcheon: “We’re huge music fans ourselves and with DICE we hope to deliver the ultimate experience for gig-going fans. Creating a transparent platform that removes all the barriers means we can focus on being smarter about filling venues. We want to think bigger about ticketing and the music industry in general by empowering fans and artists.”

No Booking Fees AND the best shows in town? Let’s roll.


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